Doing a little ego surfing, I entered my name into Google. Somehow, my name comes up in a Google AdWords sponsored link: "David Koelle / Get critical quality and experience data on current of new physicians."

Jeff, Keith, Tina... your names don't have ads associated with them. Nya nya!

What I want to know is, who's paying money to have someone click on a link with my name in it?? (Incidentally, there is another David Koelle out there...)